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New Product Introduction and Product Revitalization
for Technology Innovators

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Technology innovators spend countless hours developing new products that quickly get challenged by competitors.
Despite all their efforts deployed to counterattack, they continue to lose valuable market shares.
Frustrated, they are wondering what to do.

Inspira Strategies provides external and neutral guidance to help technology innovators
improve the success of their products on the market.

Multiply revenues from new and existing products

We use a unique reverse-engineering methodology to build a solid new product introduction and product revitalization process.

Combined with our technical background and market knowledge, our tested and proven process
enables tech founders, CEOs, and product managers to:

  • Successfully launch new products and revitalize existing ones
  • Generate more revenue from both new and aging products
  • Optimize the value of new and existing products on the market

The 4 axes of our new product introduction and product revitalization process

plan

Plan

plan

Design

plan

Market

plan

Launch

What's in it for you?

Accelerate product adoption and expand market shares

Attain a commanding position in the market

Maximize the return on R&D investment

Generate more revenue at premium prices and eliminate the need for discounting

Establish credibility against low priced competition

What's in it for you?

Accelerate product adoption
and expand market shares

Attain a commanding position
on the market

Generate more revenue at premium prices
and eliminate the need for discounting

Establish credibility against
low priced competition

Maximize the return on
R&D investment

What our clients have to say

  • Simon Chaput


    "As a tech founder, it was not clear to me what had to be done and when to reach our goals for the launch. Inspira Strategies helped us create a strategy and action plan to clarify this. The plan proved very successful; we now have to hire staff to meet demand."

    Founder & President, Boreas Technologies


  • Shep Siegel


    "My clients are engineers, so it is important for me to work with a firm that understands technical markets. We have now
    launched three products with the help of Inspira Strategies, and are working on a fourth one. Highly recommended."

    Founder, Atomic Rules


  • Daniel Brown


    "We get great value from Inspira Strategies' technical and market expertise. They quickly understand what we are working
    on, and going through their process always provides the tools and insights we need to efficiently launch and market our new products. We're excited to work with Inspira Strategies on more projects in the future!"

    Director - Product Management, Creaform


  • Yvan Gosselin


    “Professional, knowledgeable, and enthusiastic people. This describes Inspira Strategies. We’ve been very pleased with our experience working with them. Their structured process made us grasp those key elements that allows implementing a much better market-oriented approach into our product strategy. Their insights also greatly helped us improve our product launches.”

    Managing & Technical Director, Sonatest


  • Eric Dusablon


    "I do not recommend anyone to work with Inspira Strategies because I want to make sure they keep time for me and remain available to help me grow my business!"

    Founder & CEO, Amotus Solutions



  • Jean-Pierre Allard


    "Working with Inspira Strategies means dealing with people who quickly understand the message we want to convey. A short kick-off meeting, and we could then work on other issues, as Inspira Strategies came back spot-on with an action plan that explained exactly what we wanted in a very professional format. The complete experience was great. I’m someone that usually overlooks and modifies the work done by others, but Inspira Strategies was a true external help, as the initial result surpassed our expectations."

    Chief Technology Officer, Optel Group


Strategic Insights designed for
Technology Innovators

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